• Greg Moriarty

    Secretary

    • Governance and Finance
    • Australia
    • Since: 20170101

    Greg is the Training Manager at the Plain English Foundation in Sydney, Australia.

  • Diane Macgregor

    Treasurer

    • Governance and Finance
    • Canada
    • Since: January 1, 2017

    Diane is a plain language editor with Communications Nova Scotia, helping government specialists reach their target audiences.

  • Marie Antaya

    Co-chair

    • Professional Development
    • Canada
    • Since: 20170101

    Marie is an international speaker, author of four books, and educator in business communication.

  • Kate Harrison Whiteside

    Co-chair

    • Membership, Communications
    • Canada
    • Since: January 1, 2017

    Kate has advocated for plain language for more than 20 years and is a co-founder of PLAIN and International Plain Language Day.

  • Anki Mattson

    Co-chair

    • Membership
    • Sweden
    • Since: January 1, 2017

    Anki is a certified plain language consultant who started her career at the Swedish Migration Board and has focused on bringing democracy and human rights onto the plain language agenda.

  • Claire O’Riordan

    Co-chair

    • Conference
    • Ireland
    • Since: January 1, 2017

    Claire is at the forefront of Ireland's campaign for clear communications and runs the Plain English Editing and Training Service of NALA.

  • Sylviane Duval

    Advisor

    • Publications
    • Canada

    Sylviane launched her knowledge translation and research communications business in 2003, after working at McGill University and the Royal Architectural Institute of Canada.

  • Miguel Martinho

    Vice President

    • Conference
    • Portugal
    • Since: January 1, 2017

    Miguel Martinho is managing partner at Claro, the firm that introduced plain language to Portugal.

  • Jana Goldman

    Vice-President

    • Communications
    • United States
    • Since: 20170101

    Jana has been a plain language advocate throughout her communications career, beginning as a daily newspaper reporter and editor.

  • Vera Gergely

    Communications Co-chair

    • Communications, Website
    • Hungary
    • Since: January 1, 2017

    Vera has worked in different fields and environments, from NGOs through multinational companies to startups, and introduced plain language to Hungary in 2014.

  • Claudia Poblete Olmedo

    Co-chair

    • Publications, Communications
    • Chile
    • Since: 20190101

    Claudia has been a member of PLAIN since 2010 and is co-founder of the Plain Language Network, Chile.

  • Melinda Melcher

    Co-chair

    • Membership, Regional Development
    • Switzerland
    • Since: 20200101

    Melinda is the CEO of simpletext GmbH, providing plain language consultancy across Europe.

  • Christine Smith

    Co-chair

    • Membership
    • New Zealand
    • Since: January 1, 2019

    Christine, founder at Clearspace in New Zealand, is a writer and plain language practitioner with more than 20 years' experience.

  • Margrethe Kvarenes

    President

    • Finance and Governance, Conference
    • Norway
    • Since: January 1, 2018

    Margrethe is a manager at the Language Council of Norway, a plain language advocate, lecturer, and author who played a major part in establishing plain language in Norway's civil service.

  • Hannah Sapunor-Davis

    Communications Chair

    • Professional Development, Communications, Regional Development
    • Germany/United States
    • Since: January 1, 2019

    Hannah is a freelance editor and English teacher, originally from the United States and based in Germany.

  • Bede Sunter

    Secretary

    • Professional Development, Finance and Governance
    • Australia
    • Since: January 1, 2017

    Bede is a technical communication and information design professional with 20 years' experience, bringing plain language to safety documentation.

  • Dominiek Braet

    Co-chair

    • Professional Development, Membership
    • Belgium
    • Since: 20200101

    Dominiek is a plain language editor and trainer with over 20 years of experience in financial services.

  • Ingrid Olsson

    Co-chair

    • Membership
    • Sweden
    • Since: January 1, 2019

    Ingrid is a plain language consultant at the Language Council of Sweden, and president of Samspråk, the organisation for plain language practitioners of Swedish public authorities.

  • Romina Marazzato Sparano

    Co-chair

    • Communications, Professional Development
    • USA/Argentina/Italy
    • Since: January 1, 2020

    Romina is a plain language expert, translator, and writer with over 20 years of experience in medical localization and health literacy.

  • Irene Stotko

    Co-chair

    • Conference
    • South Africa
    • Since: January 1, 2018

    Irene is an enthusiastic proponent of plain language and senior editor at Alexander Forbes Financial Services in Johannesburg.

  • Natalia Torro

    Co-chair

    • Conference, Regional Development
    • Argentina/Netherlands
    • Since: 20200101

    Natalia is a freelance legal translator born in Buenos Aires and based in the Netherlands.

  • Joanna Richardson

    President

    • Publications, Communications
    • Argentina
    • Since: January 1, 2017

    Joanna is a British national based in Buenos Aires, Argentina. With a background in literature and translation, since 2002 she has taught plain English writing skills to Spanish-speaking lawyers.

  • Heloisa Fischer (Board)

    Co-chair

    • Membership, Regional Development
    • Brazil
    • Since: January 1, 2021

    Heloisa is a Brazilian journalist and educator who created the Comunica Simples method and co-founded the Brazilian Plain Language Network.

  • James Archibald

    Co-chair

    • Regional Development
    • Canada/Italy
    • Since: 20230101

    James introduced plain language lectures during his tenure as director of McGill University's graduate program in jurilinguistics, and participated in the initial working group that developed the ISO standard.

  • Lodewijk van Noort

    President

    • Executive Committee
    • Netherlands/Italy
    • Since: June 1, 2021

    After working in commercial communication, Lodewijk van Noort realized his heart was in communication for a social purpose. He switched first to the Reading & Writing Foundation and now to the municipality of The Hague.

  • Antonio Martin

    • Spain
    • Since: 20240307

    Plain language is the catalyst for democracy: it is what makes accessibility and transparency a reality. It is pure justice. And for the complex machinery of an organisation (whether public or private), it is the lubricant that keeps it running smoothly, efficiently and without any parts burning out.

  • Torunn Reksten

    Vice President

    • Executive Committee
    • Norway
    • Since: December 20, 2022

    As a plain language advocate, lecturer, editor and author since 2008 she has played a central part in building plain language awareness and competence in Norway.

  • Michelle Waitzman

    Chair

    • Conference
    • Canada
    • Since: April 1, 2024

    Michelle is a PLAIN member in Toronto, Canada. She has been working mainly as a professional writer and editor, as well as a plain language instructor and consultant.

  • Kristina Levchenia

    Chair

    • Regional Development
    • Germany/Russia
    • Since: January 1, 2023

    Kristina is a plain language consultant with a background in linguistics, education, and translation. She believes in clear, accessible, and inclusive communication.

  • Farida Barki

    Co-Chair

    • Conference
    • Belgium
    • Since: January 1, 2023

    Farida has been working as a plain language editor, lecturer and author for over 14 years, mostly for civil services and nonprofit organisations across health care, education and the legal industry.

  • Nadja Green

    Chair

    • Regional Development
    • South Africa
    • Since: January 1, 2023

    Nadja is passionate about promoting plain language as a strategic priority and a tool for social change.

  • Nicole Watkins Campbell

    Treasurer

    • Executive Committee
    • Canada
    • Since: April 12, 2023

    Nicole is a freelance editor and plain language consultant. During 30 years with the Nova Scotia government, she worked to make communication clear and effective.

  • Karin Hansson

    Secretary

    • Member care
    • Sweden
    • Since: January 1, 2023

    Karin was a founding member, the first president, and a board member for several years of the Swedish association Språkrådgivning och textvård for students and practitioners of plain language.

  • Cinzia Theobald

    Chair

    • Communications
    • Australia
    • Since: January 1, 2023

    Cinzia is passionate about plain language, and volunteers on various plain language committees and working groups including several for the International Plain Language Federation.

  • Claudia Mont’Alvão

    Co-chair

    • Member Care
    • Brazil
    • Since: January 1, 2023

    After serving as PLAIN's Brazil Ambassador for nearly a year, Claudia aims to extend her contributions in different capacities.

  • Maria Victoria Feito Torrez

    Co-chair

    • Member care
    • Argentina
    • Since: January 1, 2023

    Maria Victoria Feito Torrez is based in Buenos Aires and an advocate for plain legal language and access to justice.

  • Hugo Sousa

    Co-chair

    • Member care
    • Portugal
    • Since: January 1, 2023

    Hugo Sousa has been campaigning for plain language for over 15 years in Portugal. He is a UX writer and researcher.

  • Heloisa Fischer (Award)

    • Brasil
    Heloisa holding award — best of the ceremony shots

    Transformed public communication in Brazil through the Comunica Simples Method — the country's first structured plain language teaching methodology, now used by government agencies, universities, and private organisations.

  • National Adult Literacy Agency (NALA)

    • Ireland

    Expanded access to plain language through online platforms, e-learning tools, free phone tutoring, media campaigns and blended learning — removing barriers for thousands of learners across Ireland.

  • Valeria Magali Colella

    • Argentina
    • Since: October 9, 2025
    Valeria Magali Colella headshot with PLAIN ambassador badge

    What first inspired you to get involved with plain language? My interest in plain language grew out of my work as a text editor and communicator in legal settings. I often observed that people struggled to understand information that [...]

  • Jamila Savoy

    • Australia
    • Since: 20260303
    Jamila Savoy headshot with PLAIN badge

    What first inspired you to get involved with plain language? I kept seeing information that was technically correct but impossible to understand and it was labelled 'accessible'. That's what drew me into accessible communication more broadly. Then I realised [...]

  • Wout Huygens

    • Belgium
    • Since: November 17, 2025
    Wout Huygens headshot with PLAIN badge

    After attending the Brussels Plain Language Experience in 2025, I realized that I wanted to do more for the Belgian plain language movement next to my research. As an ambassador, I would be able to bring attention to the complex, multilingual reality of Belgium. As I fluently speak the 3 official languages of Belgium, Dutch, French and German, my goal is to bring together the Belgian plain language movement from all languages.

  • Tereza Costa

    • Brazil
    • Since: 20241030
    ""

    What first inspired you to get involved with plain language? How did you become a plain language ambassador? Why is plain language important to you personally or professionally? Can you describe a project where plain language made a real difference? [...]

  • Maria Auxiliadora Paula de Paiva

    • Brazil, Amazonas
    • Since: 20250916
    Maria Auxiliadora Paula de Paiva headshot with PLAIN ambassador badge

    What first inspired you to get involved with plain language? How did you become a plain language ambassador? Why is plain language important to you personally or professionally? Can you describe a project where plain language made a real difference? [...]

  • Guido Moncayo-Vives

    • Ecuador
    • Since: 20241113
    Guido Moncayo-Vives headshot with PLAIN ambassador badge

    What first inspired you to get involved with plain language? How did you become a plain language ambassador? Why is plain language important to you personally or professionally? Can you describe a project where plain language made a real difference? [...]

  • Kristel Ress

    • Estonia
    • Since: 20251218
    ""

    What first inspired you to get involved with plain language? How did you become a plain language ambassador? Why is plain language important to you personally or professionally? Can you describe a project where plain language made a real difference? [...]

  • Eliisa Uotila

    • Finland
    • Since: 20260326
    ""

    What first inspired you to get involved with plain language? How did you become a plain language ambassador? Why is plain language important to you personally or professionally? Can you describe a project where plain language made a real difference? [...]

  • Stéphanie Guillaume

    • France
    • Since: 20241112
    Stéphanie Guillaume headshot with PLAIN ambassador badge

    What first inspired you to get involved with plain language? How did you become a plain language ambassador? Why is plain language important to you personally or professionally? Can you describe a project where plain language made a real difference? [...]

  • Vijayalaxmi Hegde

    • India
    • Since: October 24, 2024
    Vijayalaxmi Hegde with badge

    What first inspired you to get involved with plain language? The pioneer of plain language in India, Jyoti Sanyal, was my entry point to this fascinating field. He hired me to work for him at his organization, which Martin [...]

  • Sean Driver / NALA

    • Ireland
    • Since: 20251015
    ""

    What first inspired you to get involved with plain language? How did you become a plain language ambassador? Why is plain language important to you personally or professionally? Can you describe a project where plain language made a real difference? [...]

  • Tamar Tal-Amatzia

    • Israel
    • Since: October 29, 2024
    Tamar Tal-Amatzia headshot with PLAIN ambassador badge

    What first inspired you to get involved with plain language?I have a daughter with a cognitive disability. I need to speak to her in simple and clear language so that she can understand the world around her. This is how [...]

  • Lorenzo Carpanè

    • Italy
    • Since: 20250212
    Lorenzo Carpanè headshot with PLAIN ambassador badge

    What first inspired you to get involved with plain language? How did you become a plain language ambassador? Why is plain language important to you personally or professionally? Can you describe a project where plain language made a real difference? [...]

  • Claudia Hernández Flores

    • Mexico
    • Since: 20250206
    Claudia Hernández Flores headshot with PLAIN ambassador badge

    What first inspired you to get involved with plain language? How did you become a plain language ambassador? Why is plain language important to you personally or professionally? Can you describe a project where plain language made a real difference? [...]

  • Martín Cuesta

    • Peru
    • Since: 20241119
    Martín Cuesta headshot with PLAIN ambassador badge

    What first inspired you to get involved with plain language? How did you become a plain language ambassador? Why is plain language important to you personally or professionally? Can you describe a project where plain language made a real difference? [...]

  • Antoinique van Staden

    • South Africa
    • Since: February 12, 2025
    Antoinique van Staden headshot with PLAIN ambassador badge

    "People hate or fear what they do not understand." Dr. Antoinique van Staden is a language practitioner with a passion for writing and editing. Her PhD thesis focused on Plain Language principles for scientific writing. She has presented on [...]

  • Irema Ferrez

    • Spain, Catalonia
    • Since: 20260319
    ""

    What first inspired you to get involved with plain language? How did you become a plain language ambassador? Why is plain language important to you personally or professionally? Can you describe a project where plain language made a real difference? [...]

  • Sarah Jordan

    • Switzerland
    • Since: 20251218
    Sarah Jordan headshot with ambassador badge

    I believe in writer autonomy. I help my students to select the right tools for their personal box and then use them effectively. I warn against abdicating the ownership of one's writing to Artificial Intelligence. It's important to keep one's voice. I also apply this approach to my own written production.

  • Frances Gordon

    • United Kingdom
    • Since: June 20, 2025
    Frances Gordon headshot with PLAIN ambassador badge

    What inspired you as a linguist to get involved with plain language in financial services? Linguistics taught me how to make words, sentences and paragraphs easier to read and understand. It’s a very solid foundation for improving customer understanding of [...]

  • Fiorella Parodi

    • Uruguay
    • Since: 20250315
    Fiorella Parodi headshot with PLAIN ambassador badge

    What first inspired you to get involved with plain language? How did you become a plain language ambassador? Why is plain language important to you personally or professionally? Can you describe a project where plain language made a real difference? [...]

PLAIN has been running since 2008. Meet the people who have helped grow the association for over 20 years.

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